World Bronchiectasis Day, observed annually on July 1, is a global effort to raise awareness about bronchiectasis, a chronic lung disease characterized by damaged and widened airways that lead to recurrent infections and impaired breathing. Established in 2022, this awareness day seeks to improve understanding, diagnosis, and management of bronchiectasis, while fostering support for individuals living with the condition. Supported by the Forum of International Respiratory Societies (FIRS) and its partners, World Bronchiectasis Day highlights the importance of early detection, research advancements, and access to effective treatments to enhance the quality of life for patients worldwide.